October 2013 Chapter Meeting

Thursday, October 17, 2013 - 11:30am - 1:30pm
Event Location: 
Rivers Club - Oxford Center - Pittsburgh

Presenter: HARRIET FRANKLIN, PH.D
Topic: WRITING FOR IMPACT

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Do you know the most persuasive, powerful word in the English language - - a word so motivating that it grabs and maintains the attention of the reader and listener? Do you know the 12 other most dynamic words that move readers and listeners to act and react? Do you know the 12 most demotivating words --- words that may produce negative emotions in the reader and listener, thus preventing them from listening or reading?

In this presentation you will learn the answers to these questions as well as unique strategies, tips, and techniques for writing quickly and easily so that you will get the results you want  - - all the time. You'll learn how to motivate your readers to act and react the way you want them to. And participants will take home a 21 page handout with new information that they can apply immediately.

In business for over 26 years (Franklin Communications), Harriet and her team have created 26 skills-based training programs and conduct them for clients and associations, both nationally and internationally.

In addition, Harriet and her team write manuals, handbooks, articles, reports, and proposals for varied businesses in diverse industries. Through her doctoral work and affiliation with the Document Design Center of the American Institute of Research in Washington, D.C. and the Plain English movement, she has created a unique system and style for organizing information and writing documents that are clear, comprehensive, easy to read, and easily changed and updated.

SPEAKER/TRAINER

A recognized national and international authority on writing and communicating, Harriet has designed and conducted training programs and seminars throughout the U.S., including Puerto Rico and Hawaii, as well as in England, Brazil, Chile, Peru, Mexico, India and Malaysia. Also, she frequently leads panel and roundtable discussions at conventions and conferences.

Instructor/professor

After  receiving her doctorate, Harriet taught writing/communications at the University of Pittsburgh where she developed a course entitled “Written Professional Communication” now required for all business students. For the past 8 years she has taught “Business Writing for International Students” at the University of Pittsburgh: Katz School of Business, the MBA program.

Over the years, in addition to the University of Pittsburgh, she has taught at Carlow College, Chatham College, Penn State University, and Allegheny Community College.

 

 

 

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