Leveraging Brand Voice and AI to Raise More Money

When:  Apr 17, 2024 from 10:00 AM to 02:00 PM (ET)
Associated with  AFP PA, Western Chapter

Approved for 4 CFRE credits 
Please register by April 10th

$55.00 for current AFP Members
$65.00 for Not yet Members

Join us for an extended day program where Tim Hindes from Trailblaze Creative and Cherian Koshy, Vice President of Product Strategy at iWave, and Vice President of Professional Development on the AFP Global Board of Directors, team up to explore the transformative power of brand voice and AI innovation in the nonprofit sector.

Morning session at 10:00am
We will start the day with a session led by Tim on Maximizing Your Impact: Harnessing the Power of Brand Voice to Drive Fundraising Success.

In this engaging session, Tim will share insights gleaned from working with some of the country's top brands and driving successful campaigns recognized nationally and internationally. Drawing on his expertise in marketing and communications, Tim will guide you through the essential elements of crafting a compelling brand voice that resonates with donors and inspires action.

Discover how to align your messaging with your organization's mission and values, and learn to effectively communicate your impact to donors. Tim will delve into practical strategies for avoiding common pitfalls and leveraging qualitative and quantitative data to inform your fundraising efforts.

But this workshop isn't just about theory – it's about actionable steps you can take to raise more money for your cause. Through hands-on exercises and interactive discussions, you'll work alongside Tim and your peers to develop a customized brand voice strategy tailored to your organization's unique needs.

Luncheon Program 11:30-12:30
During this engaging luncheon program, Tim and Cherian will provide a comprehensive overview of the importance of defining and refining your nonprofit's brand voice and tone. Drawing on their combined expertise in marketing, communications, and fundraising, they will delve into why finding your nonprofit's unique voice is crucial for maximizing impact and connecting with donors on a deeper level.

But the conversation doesn't stop there. Tim and Cherian will also lead a thought-provoking discussion on how leveraging AI technology can amplify your fundraising efforts by creating personalized and compelling content tailored to your brand voice.

Afternoon Session 12:45-1:45pm

Join us for an enlightening afternoon deep dive session led by Cherian Koshy, Vice President of Product Strategy at iWave and a renowned leader in the fundraising community. In this immersive session, Cherian will illuminate the path to leveraging AI technology to revolutionize your fundraising efforts.

Over the course of this session, Cherian will unveil practical strategies for harnessing AI to enhance your effectiveness as a fundraiser. From identifying prospective donors to personalizing outreach and optimizing campaign strategies, you'll discover how AI can elevate every aspect of your fundraising workflow.

But it's not just about the tools – Cherian will also address common mistakes and ethical concerns that arise when integrating AI into fundraising practices. With his extensive experience and industry insights, Cherian will guide you through navigating these challenges with confidence and integrity.

As a highlight of the session, Cherian will provide a demonstration of NonprofitOS, a cutting-edge platform designed to streamline fundraising processes and maximize efficiency. Witness firsthand how this innovative solution can empower your organization to achieve new heights of fundraising success.

Whether you're a seasoned fundraiser or just beginning your journey in the nonprofit sector, this deep dive with Cherian promises to equip you with the knowledge and tools you need to thrive in an increasingly AI-driven world.

Speaker Bios
Cherian Koshy, CFRE, CAP
Tim Hindes 

 

Location

CoHatch Southside Works
2681 Sidney Street
Pittsburgh, PA 15203

Contact

MC Houser
(412)337-3372
office@afpwpa.org