The Responsive Maturity Model: 5 Digital Steps to Scale Donor Engagement

When:  May 29, 2024 from 09:00 AM to 10:30 AM (ET)
Associated with  AFP PA, Western Chapter

Approved for 1.5 CFRE credits 

Free for Current AFP Members
$10.00 for Not Yet Members

Change is hard. And making systemic changes at your nonprofit that help build more personal relationships with donors at scale can feel like boiling the ocean. Effective fundraising in today’s world requires increased team collaboration, integrated technology, and real-time data insights. The amount of change can feel overwhelming, and it’s difficult to know where to start. 

Maturity Models are designed provide a structured approach to systemically leveling up your organization’s performance over time. The importance of a maturity model lies in its ability to provide an objective assessment of your organization’s current capabilities, as well as a roadmap for improving those capabilities over time. Maturity models are often used to benchmark your current level of maturity against industry best practices, and then identify areas for improvement.

The Responsive Maturity Model is designed to guide you, step by step, through the stages required to un-silo your data, increase team effectiveness, create personalized connections with each donor, and grow giving at scale.

About the speaker

Erik Tomalis is a proven fundraising professional that is forward thinking, people driven, but most of all results oriented. 20+ yrs of professional fundraising experience, he made over 4,000 donor solicitations where he has raised millions of dollars for many non-profit organizations, such as St. Jude Children’s Hospital, Sigma Nu Educational Foundation, the Boy Scouts of America and the Allegheny Health Network, among others. As well, he’s served as an executive leader at Pursuant Ketchum & TrueSenseand now with Virtuous focused on growing global generosity at scale.


Commonwealth Charter Academy (former Macy's building)
162 E. Bridge St.
Homestead, PA 15120


MC Houser